Cedric Chin

Cedric Chin

Staff writer at Holistics. Enjoys Python, coffee, green tea, and cats. I'd love to talk to you about the future of business intelligence!

A Quick Way To Get On Top Of Your Company’s Data: Create a Spreadsheet-Based Data Dictionary! Business Intelligence

A Quick Way To Get On Top Of Your Company’s Data: Create a Spreadsheet-Based Data Dictionary!

A data dictionary is a document that assists you in navigating your team's mountain of data. We show you how to create a spreadsheet-based data dictionary with Excel and dbdiagram.io.

Cedric Chin · February 12, 2026 · Business Intelligence
The Three Types of Fact Tables Data Modeling

The Three Types of Fact Tables

A concise tour of one of the basic components of Kimball dimensional data modeling. We explore the three types of fact tables, and then analyze why they have lasted the test of time.

Cedric Chin · May 07, 2024 · Data Modeling
Death to Dashboards, Really? Business Intelligence

Death to Dashboards, Really?

Are dashboards really 'dead'? A response to a vendor trend that seems rather premature.

Cedric Chin · February 12, 2024 · Business Intelligence
The Emotional Needs of Dashboarding Business Intelligence

The Emotional Needs of Dashboarding

Treating your dashboards like a product means thinking about ALL of your user's needs — rational or otherwise.

Cedric Chin · January 23, 2024 · Business Intelligence
Data Careers: Dealing With Being in a Cost Center Business Intelligence

Data Careers: Dealing With Being in a Cost Center

Building a career in data often means building a career in a business cost center. This isn't necessarily bad. Here's how to think about it.

Cedric Chin · July 17, 2023 · Business Intelligence
What is an OLAP Cube? An Exhaustive Explainer Business Intelligence

What is an OLAP Cube? An Exhaustive Explainer

The definitive explainer for OLAP cubes, where we cover every single possible definition for the phrase.

Cedric Chin · September 02, 2021 · Business Intelligence
A 2020 Reader's Guide to The Data Warehouse Toolkit Data Modeling

A 2020 Reader's Guide to The Data Warehouse Toolkit

Ralph Kimball's classic book The Data Warehouse Toolkit introduce the world to the practice of data modeling. Here's how to read it in 2022.

Cedric Chin · August 29, 2021 · Data Modeling
Read Data Research Papers Business Intelligence

Read Data Research Papers

A hack for when you don't understand data jargon.

Cedric Chin · August 26, 2021 · Business Intelligence
The Six Ways People Deflect Inconvenient Data Business Intelligence

The Six Ways People Deflect Inconvenient Data

We take a look at an exhaustive list of reasons people give when they want to ignore anomalous data.

Cedric Chin · August 12, 2021 · Business Intelligence
The Intuition Behind The Rule of 40 Business Fundamentals

The Intuition Behind The Rule of 40

The origins and intuition behind a famous SaaS business metric.

Cedric Chin · July 22, 2021 · Business Fundamentals
Obsess Over Controllable Input Metrics Business Intelligence

Obsess Over Controllable Input Metrics

Why Amazon's notion of measuring controllable input metrics is a lot more profound than you might think.

Cedric Chin · March 24, 2021 · Business Intelligence
This is How Amazon Measures Itself Business Intelligence

This is How Amazon Measures Itself

How Amazon uses metrics. A summary of chapter 6 of Working Backwards, the first book to explain how Amazon really works.

Cedric Chin · March 17, 2021 · Business Intelligence
So You Want To Find an Analytics Engineering Job? Business Intelligence

So You Want To Find an Analytics Engineering Job?

Looking for an analytics engineering job in your locale? Read this.

Cedric Chin · January 21, 2021 · Business Intelligence
What We Know and Don't Know About Analytics Engineering Business Intelligence

What We Know and Don't Know About Analytics Engineering

Everything we know and don't yet know about the emerging role of analytics engineering.

Cedric Chin · January 14, 2021 · Business Intelligence
Three Data Industry Questions We're Investigating For The New Year Business Intelligence

Three Data Industry Questions We're Investigating For The New Year

Three changes in the data landscape we're investigating over the next few months.

Cedric Chin · January 07, 2021 · Business Intelligence
Five Things We're Pretty Sure About Business Intelligence

Five Things We're Pretty Sure About

Five quick things we know to be true, written for the end of the year.

Cedric Chin · December 17, 2020 · Business Intelligence
Embrace The Data Schlep First Business Intelligence

Embrace The Data Schlep First

Every cool data project has some schlep up front. Here's why it's a good idea to keep that in mind.

Cedric Chin · December 03, 2020 · Business Intelligence
Applying The Principles of Agile to Data Modeling Data Modeling

Applying The Principles of Agile to Data Modeling

In our third and final part on Agile Data Warehouse, we take a look at the origins of the Agile Manifesto, from which Corr and Stagnitto took inspiration.

Cedric Chin · November 26, 2020 · Data Modeling
A Business Process Worth Measuring Business Intelligence

A Business Process Worth Measuring

The second part of our series on Agile Data Warehouse Design, a 2011 attempt at applying the principles of agile to the practice of data modeling.

Cedric Chin · November 14, 2020 · Business Intelligence
First Impressions from Agile Data Warehouse Design Data Modeling

First Impressions from Agile Data Warehouse Design

Agile Data Warehouse Design is a 2011 attempt at applying the principles of agile to the practice of data modeling. This is the first post in a series on the ideas from the book.

Cedric Chin · October 29, 2020 · Data Modeling
The Four Flavors of Goodhart's Law Business Intelligence

The Four Flavors of Goodhart's Law

Goodhart's law says that 'when a measure becomes a target, it fails to become a good measure. Here are four ways that occurs.

Cedric Chin · October 15, 2020 · Business Intelligence
A Short Story About SQL’s Biggest Rival Business Intelligence

A Short Story About SQL’s Biggest Rival

A short story about SQL's better rival: Michael Stonebraker's storied query language, QUEL.

Cedric Chin · October 07, 2020 · Business Intelligence
Top 5 Data Books To Read in 2020 Business Intelligence

Top 5 Data Books To Read in 2020

Stuck at home during the pandemic? We give you Holistics's top five data books to read in 2020.

Cedric Chin · September 30, 2020 · Business Intelligence
Why is Data Analytics So Far Behind Software Engineering? Business Intelligence

Why is Data Analytics So Far Behind Software Engineering?

Why does data analytics and business intelligence lag behind the best practices and tooling of software? Two anecdotes and a theory.

Cedric Chin · September 24, 2020 · Business Intelligence
Business Intelligence Lessons from Softwar: A Portrait of Larry Ellison And Oracle Business Intelligence

Business Intelligence Lessons from Softwar: A Portrait of Larry Ellison And Oracle

What we can learn from Softwar, a book about Larry Ellison's attempt to take over the enterprise software world.

Cedric Chin · September 10, 2020 · Business Intelligence
Redshift, Snowflake, and the Two Philosophies of Cost Business Intelligence

Redshift, Snowflake, and the Two Philosophies of Cost

What intermix.io's forced acquisition tells us about the two philosophies of cost in data analytics.

Cedric Chin · September 02, 2020 · Business Intelligence
A Dive Into Metadata Hubs Business Intelligence

A Dive Into Metadata Hubs

A look into metadata hubs, which might just be the hottest category of data tools of the past two years.

Cedric Chin · August 27, 2020 · Business Intelligence
Measuring a Company When a Company Is Mature Business Intelligence

Measuring a Company When a Company Is Mature

We take a look at the business fundamentals of the operations stage — the last of three stages in a company's life.

Cedric Chin · August 20, 2020 · Business Intelligence
Understanding the Scale Stage Business Intelligence

Understanding the Scale Stage

The scale stage is the second of three stages in a startup's life. In this post, we discuss what product-market fit means, and then we look at healthy growth (the kind that leads to winning) and unhealthy growth (the kind that leads to company death).

Cedric Chin · August 06, 2020 · Business Intelligence
Measurement Before Product Market Fit Business Intelligence

Measurement Before Product Market Fit

A startup's first job is to create a customer. We take a closer look at how that affects the metrics you measure at the product stage of a startup's lifecycle.

Cedric Chin · July 23, 2020 · Business Intelligence
How Metrics Change When Your Company Grows Business Intelligence

How Metrics Change When Your Company Grows

When your company grows, the metrics that matter changes along with it. Here's a look at the three growth stages of every company, along with the metrics that matter most at each stage.

Cedric Chin · July 16, 2020 · Business Intelligence
The Magic Money Machine Model Business Intelligence

The Magic Money Machine Model

One way to get better at business communication is to learn the fundamentals of business. We explain Return on Invested Capital from first principles, written with the data analyst in mind.

Cedric Chin · July 10, 2020 · Business Intelligence
Clearer Communication: How To Use The Ladder of Inference When Communicating Data To Your Business Users Business Intelligence

Clearer Communication: How To Use The Ladder of Inference When Communicating Data To Your Business Users

If you work in data analytics, communicating complex information is just part of your job. Here's how to use the Ladder of Inference to get better at it.

Cedric Chin · July 02, 2020 · Business Intelligence
Data Quality from First Principles Business Intelligence

Data Quality from First Principles

Why data quality is an ongoing, people, process, and tools problem, and how to think about getting better at it.

Cedric Chin · May 27, 2020 · Business Intelligence
Slowly Changing Dimensions (SCDs) In The Age of The Cloud Data Warehouse Data Modeling

Slowly Changing Dimensions (SCDs) In The Age of The Cloud Data Warehouse

What a new approach to slowly changing dimensions tell us about the future of dimensional data modeling.

Cedric Chin · April 02, 2020 · Data Modeling
When Doing Digital Transformation, Think Capabilities, Not Maturity Business Intelligence

When Doing Digital Transformation, Think Capabilities, Not Maturity

Why maturity models can be a bad idea, and why using a capability model is a better idea for digital transformation.

Cedric Chin · March 18, 2020 · Business Intelligence
How to Measure Software Development, from ‘Accelerate: The Science of Lean Software and DevOps’ Business Intelligence

How to Measure Software Development, from ‘Accelerate: The Science of Lean Software and DevOps’

Tracking the performance of your software development team is really, really difficult. The 2018 book Accelerate: The Science of Lean Software and DevOps gives us a fantastic way to measure just that. Here's how.

Cedric Chin · March 12, 2020 · Business Intelligence
Why Measuring Cash Flow is More Important Than Measuring Profitability Business Intelligence

Why Measuring Cash Flow is More Important Than Measuring Profitability

Why your CEO is so obsessed with cash flow metrics, and what you can do to help as an analytics person in your company.

Cedric Chin · March 05, 2020 · Business Intelligence
The Two Philosophies of Cost in Data Analytics Business Intelligence

The Two Philosophies of Cost in Data Analytics

There appears to be two philosophies today when it comes to managing costs in a modern data stack. We explore what they are.

Cedric Chin · February 21, 2020 · Business Intelligence
Developing an Intuitive Understanding of the SaaS Quick Ratio Business Intelligence

Developing an Intuitive Understanding of the SaaS Quick Ratio

An explanation of the SaaS Quick Ratio that focuses on the intuition behind the metric. Written with the data analyst in mind.

Cedric Chin · February 13, 2020 · Business Intelligence
OLAP != OLAP Cube Business Intelligence

OLAP != OLAP Cube

There's a tendency for people to conflate OLAP with OLAP cube. We take a quick look at how this happens, why it shouldn't, and why it matters if you're a data practitioner.

Cedric Chin · February 06, 2020 · Business Intelligence
The Rise and Fall of the OLAP Cube Business Intelligence

The Rise and Fall of the OLAP Cube

A definitive history of the rise of the OLAP cube, how it's affected our industry, and what comes after.

Cedric Chin · January 30, 2020 · Business Intelligence
How to Create Data Models from External Data Sources in Holistics Using Holistics

How to Create Data Models from External Data Sources in Holistics

In Holistics, you are now able to create data models on top of external data sources like MongoDB and Google Sheets. Here's a video tutorial on how to do exactly that.

Cedric Chin · January 20, 2020 · Using Holistics
Judge Your Company: Using The Three Levels of Data Analysis For Data Career Decision-Making Business Intelligence

Judge Your Company: Using The Three Levels of Data Analysis For Data Career Decision-Making

Data team careers are different from equivalent careers in software engineering, product management, or UI design. Here's how to evaluate prospective employers as part of your data career.

Cedric Chin · December 22, 2019 · Business Intelligence
Hire Your Data Analysts First Business Intelligence

Hire Your Data Analysts First

In the past, setting up an analytics department meant hiring data engineers first. But in a cloud-first world, you can and should hire data analysts first. Here's why.

Cedric Chin · November 06, 2019 · Business Intelligence
Custom SQL with Tableau? No Problems Using Holistics

Custom SQL with Tableau? No Problems

Using custom SQL for your Tableau workbooks is usually a really bad idea. Here's how using Holistics with Tableau makes this a non-problem.

Cedric Chin · September 25, 2019 · Using Holistics
Effortless Materialized Views for Tableau with Holistics Using Holistics

Effortless Materialized Views for Tableau with Holistics

Tableau may be the best data visualizer on the planet today, but Holistics makes Tableau more awesome, by making data prep trivially easy.

Cedric Chin · September 13, 2019 · Using Holistics
When Should You Get a Data Warehouse? Business Intelligence

When Should You Get a Data Warehouse?

Occasionally, we get asked “when should we consider getting a data warehouse?”. The answer is a lot simpler than you think!

Cedric Chin · August 15, 2019 · Business Intelligence
Holistics — The Best Affordable Alternative to Looker

Holistics — The Best Affordable Alternative to Looker

Cedric Chin · August 07, 2019
Holistics Data Modeling, Explained Using Holistics

Holistics Data Modeling, Explained

Holistics's data modeling layer allows data teams to radically increase their productivity. No repeated queries. Self-serve reports and dashboards. Here's how it works.

Cedric Chin · August 07, 2019 · Using Holistics
When Measuring Performance, Find Lines in the Sand Business Intelligence

When Measuring Performance, Find Lines in the Sand

One of the most useful ideas from the 2013 book Lean Analytics is the notion of 'lines in the sand' — concrete values that tell you how well you're doing on a metric that matters.

Cedric Chin · July 27, 2019 · Business Intelligence
Lean Analytics Part 2: The Stages of a Data Driven Startup Business Intelligence

Lean Analytics Part 2: The Stages of a Data Driven Startup

In Part 2 of our summary of Lean Analytics, we cover the five stages of a data driven startup, and the book's tips for creating a data-driven culture in your company.

Cedric Chin · July 12, 2019 · Business Intelligence
Lean Analytics Part 1: An Introduction to Analytical Thinking Business Intelligence

Lean Analytics Part 1: An Introduction to Analytical Thinking

In the first part of our comprehensive summary of Lean Analytics, we examine the basics of analytical thinking, explore six startup business models, and examine the metrics that matter the most to each.

Cedric Chin · July 06, 2019 · Business Intelligence
The Two Types of Operating Indicators Business Intelligence

The Two Types of Operating Indicators

In operational analytics, you're either looking at a leading indicator, or you're looking at a lagging trend indicator. Here's why this particular categorisation is so useful.

Cedric Chin · June 05, 2019 · Business Intelligence
Beware What You Measure: The Principle of Pairing Indicators Business Intelligence

Beware What You Measure: The Principle of Pairing Indicators

When you're implementing company-wide analytics, it's easy to fall into the trap of measuring only one metric. Don't. The principle of pairing indicators is why.

Cedric Chin · May 29, 2019 · Business Intelligence