As we are still a very small startup, we do not have a dedicated data team but we want to democratize data access. Holistics plays a big role in our company by providing visualization and reporting features via connecting with our database.

Google Data Studio (GDS) is among the popular BI tools in the market developed by Google. In this post, we're going to do a high-level review and analysis of Google Data Studio, what it does, what it excels at and who or what use cases it would suit best.

In this digital age, surely you don't want to enter a gunfight carrying only a knife? It is time to consider moving on from Microsoft Office to Business Intelligence tools.

Planogram and Share of Shelf/Space (SOS) reports are key field execution reports that are important concerns for decision makers to carry out the marketing strategy. In this article, we will explain what Planogram and SOS reports are.