Holistics vs Product Analytics Tools
(such as Amplitude, Mixpanel or Heap Analytics)
While looking the same, Holistics and product analytics tools (Mixpanel, Amplitude or Heap Analytics) are 2 completely different types of products.
- Holistics belongs to Business Intelligence category where it runs on top of your SQL databases and allow you to run customizable SQL queries to do reporting.
- Amplitude/Mixpanel belongs to to Product Analytics category where it allows you to quickly track and analyze behavioural product data and analyze them based on pre-built report templates.
The followings table provide more detailed comparison between Holistics and Mixpanel/Amplitude as it goes into each aspect of both tools.
Since they serve different analytics purposes, you can utilize both of them to complement each other in boosting up your organization’s data culture.