Business Fundamentals
Business Intelligence
The Intuition Behind The Rule of 40
The origins and intuition behind a famous SaaS business metric.
Business Intelligence
Business Fundamentals
Measurement Before Product Market Fit
A startup's first job is to create a customer. We take a closer look at how that affects the metrics you measure at the product stage of a startup's lifecycle.
Business Intelligence
Business Fundamentals
The Magic Money Machine Model
One way to get better at business communication is to learn the fundamentals of business. We explain Return on Invested Capital from first principles, written with the data analyst in mind.
Business Intelligence
Business Fundamentals
Developing an Intuitive Understanding of the SaaS Quick Ratio
An explanation of the SaaS Quick Ratio that focuses on the intuition behind the metric. Written with the data analyst in mind.
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